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E-commerce strategy [English]
Cambodia's digital economy, in particular the e-commerce segment, has experienced rapid growth within the past decade. Internet access, affordability, and uptake have ramped up significantly, and the consumer base is becoming increasingly sophisticated in terms of absorbing social media, local content, and increasingly smart-phone based value-added services.
Additional Information
Field | Value |
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Last updated | May 20, 2022 |
Created | May 20, 2022 |
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License | License not specified |
Name | E-commerce strategy [English] |
Description |
Cambodia's digital economy, in particular the e-commerce segment, has experienced rapid growth within the past decade. Internet access, affordability, and uptake have ramped up significantly, and the consumer base is becoming increasingly sophisticated in terms of absorbing social media, local content, and increasingly smart-phone based value-added services. |
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